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Editing
Communicating in print without an editor is like mountain-climbing without a safety rope: It can be done, but rarely without serious risk.
The written word — whether in ink on paper or as an arrangement of pixels on a web page — carries with it enormous responsibility. Your word is your bond, and when the word is written, the bond attains a strength and permanence that’s clear in the admonishment to “get it in writing.”
What does this mean for you? It means that it’s important to mean what you write — and write what you mean. That’s part of the editor’s job: to let you know what you are saying (or not saying), and make sure it’s what you intended.
The other part of an editor’s job is to make you look good.
Let’s face it — most people talk a lot better than they write. Strangely enough, people who are naturally clear, concise, no-nonsense oral communicators often have trouble translating that level of comfort to paper. And if you don’t have the gift of gab, it doesn’t get any easier with a pen.
The people at Quicksilver Communication have years of editing experience. They use written language as well as they speak (some might say better). You will be surprised how a few judicious edits can take your communication to a new level of excellence.